Donnie Yen Stars in CLOT x Nike’s "ROYALE UNIVERSITY BLUE SILK" Air Force 1 Campaign Directed By Wing Shya
CLOT has tapped world-renowned action star and actor Donnie Yen (Ip Man Series, Rogue One: A Star Wars Story) for a new campaign showcasing the CLOT x Nike “ROYALE UNIVERSITY BLUE SILK” Air Force 1 and Blue Silk apparel!
In a video conceived by CLOT co-founder Edison Chen and directed by famed director and photographer Wing Shya (Hot Summer Days, Love in Space), the shoe’s message of inner peace is encapsulated through Yen’s mastery of martial arts. His expert moves are juxtaposed against the fluidity of CLOT’s iconic Silk Royale pattern - perfectly demonstrating the emotion of a warrior and his inner peace while practicing his craft. Choosing Wing Chun(詠春), a traditional Chinese martial art upholding the values of giving back, respect and humbleness, CLOT hopes to represent its mission to bridge the East and the West.
Representing the balance between externalism and internalism, the two layers of the shoe remind us that peace is something to be found within rather than through an external entity. It also represents CLOT’s “ALL FOR 1” message to the community, letting the world know that beauty can be found both on the outside and inside. Alongside the “ROYALE UNIVERSITY BLUE SILK” Air Force 1s is a special collection of CLOT Blue Silk apparel - including shirts, track pants, short
sleeve pullovers and robes. The “Royale University Blue Silk” Air Force 1 and CLOT exclusive Blue Silk apparel collection will be available at JUICE
Shanghai (Julu Road), JUICE The Box Xintiandi, JUICE The Box Taipei, JUICE Taichung, starting on November 1 and at JUICE Los Angeles on November 11. The “ROYALE UNIVERSITY BLUE SILK” Air Force 1s will also be available at JUICE Beijing and JUICE Chengdu on November 1.
CLOT x Nike “ROYALE UNIVERSITY BLUE SILK” Air Force 1 SRP:
$250 USD/¥1,799 RMB/$1,799HKD
Please stay tuned to our social accounts for more detailed release information!
Scroll down to check out the campaign video featuring Donnie Yen and CLOT x Nike “ROYALE UNIVERSITY BLUE SILK” Air Force 1 and Blue Silk apparel