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12.August.2021
P.A.M. & Cali Thornhill DeWitt Collaborate On 'A Positive Message' Brand And Online Platform!
During the uncertain time of 2020 - amidst all the chaos and distain, Perks & Mini or PAM for short, released the positive messaging online platform aptly named A Positive Message. In it, friends of the brand contributed to bringing new individual perspectives and hopeful messaging of self-growth, love, feeling, connecting, and thinking. Friends of the brand range from a...
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27.November.2020
Timeless and essential wardrobe pieces for this Black Friday!
Many fashion labels have come out releasing banger after banger this winter season with brands like Brain Dead, PAM, Pleasures, CLOT, Readymade and more leading the charge. At JUICE we have conducted a mix of our favourite pieces, consisting of timeless vintage garments to streetwear must-haves, ranging from t-shirts, jackets, pullovers, accessories and many more varieties. The looks’ intention is...
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14.March.2020
In Pursuit Of Reality: Perks and Mini's Spring Summer 2020
"Dedicated to challenging societal norms with playful acts of creative disobedience and disruption, P.A.M. (Perks and Mini) encourages X-perience, not stagnation." Based in Melbourne, Shauna Toohey and Misha Hollenbach is a husband-and-wife duo that co-founded Perks And Mini — a creative label known for their bold prints and distinctive designs. The husband and wife team hailing from Melbourne shared a love for...
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27.February.2020
A Family Affair: Perks & Mini
Before founding Perks And Mini two decades ago, Shauna Toohey and Misha Hollenbach found each other. The husband and wife team hailing from Melbourne shared a love for art, and the brand name originated from a combination of their graffiti tags. The inaugural collection from P.A.M. immediately caught the eye of Sarah Lerfel of Colette, and the legendary Parisian retailer...
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